Each country/federation can have a multitude of UWH programs such as the national teams, juniors efforts, etc. Keeping communication between the members of these programs can be burdensome with the need to keep email lists up to date and getting the word out to potential new members.
With the new features that are soon to be released, leaders and organizers will be able to create a program and players will be able to choose to join that program to receive announcements and sign-up for events. Organizers will also be able to invite players or post information to the public news portion of the site. This lets users choose which information they are interested in receiving.